One decision.
That’s the whole thing.
A website designed and built for your clinic, and the software that runs it, on one bill. Every clinic gets the same full system: same features, same support, no upgrade prompts. You choose how much website you want, and the build is £0 either way.
£0 build. No commission, ever.
Your own domain
Booking & deposits
Clinical records
0% commission
Your bespoke website above, the admin portal behind it. Bookings, payments, records and reports, all in one place.
£0 build launch offer, open for 60 days once we go live.
Same full software on both. Booking, deposits, clinical records, payments, a secure client link with no login, admin. The only difference is how much website you get.
Essential
£0 build, 12-month term
Then £84.99/month for 12 months. £84.99/month after that.
The £499 build is fully waived.
A clean, fast site on your own domain with booking built in. Home, treatments, about, contact. Mobile-first, your branding, your photography.
For clinics who get clients from Instagram and need somewhere credible to send them.
- Bespoke design on your own domain
- Booking built in from day one
- Home, treatments, about & contact
- Mobile-first, your branding & photography
What Essential leaves out, honestly. No treatment pages, gallery, blog or SEO structure yet. That’s fine if Instagram is doing the work. If Google traffic matters later, move to Complete any time. Nothing you’ve built is lost.
Complete
Recommended£0 build, 12-month term
Then £134.99/month for 12 months. £84.99/month after that.
That includes your £999 website build, spread interest free over your first year.
Everything in Essential, plus the structure Google needs to find you.
If you want Google finding you, not just Instagram.
- A page for every treatment
- Gallery, FAQ & blog structure
- SEO foundations: structure, metadata, schema, speed, sitemap
- Google Business Profile set up & connected
- Location pages, if you have more than one
What “SEO foundations” means, honestly. We build the structure Google needs: a page per treatment, correct markup, fast loading, proper metadata. Rankings come from that structure plus ongoing content and time. We build the foundations. We don’t promise a position.
Every clinic gets every feature: booking, deposits, clinical records, payments, a client link, loyalty, campaigns, reports. The only thing that changes is how much website you get, and what the build would normally have cost.
| Detail | Essential | Complete |
|---|---|---|
| Website build value | £499 | £999 |
| Due at signature | £0 | £0 |
| Waived / financed | £499 waived | £399 waived, £600 spread |
| Monthly, first 12 months | £84.99/month | £134.99/month |
| Monthly, after 12 months | £84.99/month | £84.99/month |
| Minimum term | 12 months (while the build is waived) | 12 months (while the build is waived) |
| Year one | £1,020 | £1,620 |
| Every year after | £1,020 | £1,020 |
Against an agency
A bespoke site with booking, deposits and no-show protection would run £2,000 to £4,000 at an agency, and you’d still need the software behind it.
Against a booking tool plus a web build
A clinic system plus a separate website usually means two subscriptions, two logins and a developer in between. Aesthetix is one bill and one place to change things.
250 texts a month included, then 8p each. Sent under your own clinic name, which we set up for you at no charge.
Multi-location clinics run every location from one account. The public booking widget is one location per site today, so a second location's booking page is a short custom setup, not automatic.
Prices exclude VAT where applicable.
What’s included: every tier, everything
Every item below applies to both tiers. Nothing here is locked behind a higher price.
Your website
- Bespoke design on your own domain
- Built for you, not chosen from a template
- Hosting, SSL, updates & support
- Changes and updates as your clinic changes
Bookings
- Online booking, 24/7, from your own site
- Deposits taken at the moment of booking
- Balance collected before or at the appointment
- Buffers, opening hours, evening rules, blocked dates
- Two appointments can never be double-booked
Getting paid
- Money goes straight into your own Stripe account
- Deposits, balances & refunds
- Revenue Protection: a card held, a no-show fee charged in one tap
- Payment recovery when a card fails
- Klarna and Clearpay available on deposits, switched on in your own Stripe dashboard
Clinical
- Medical history & consent, signed before they arrive
- The consent record shows the exact wording your client agreed to, even after you edit the template
- Treatment notes, batch numbers, before & after photos
- Age verification on age-restricted treatments
- Seven-year record retention, handled for you
Your clients
- No passwords, no app. A secure link that just works.
- Aesthetics clients book two or three times a year. An account is friction, so we removed it.
- Self-serve cancel & reschedule
- Automatic confirmations & reminders
Growing
- Discount codes
- Loyalty programme
- Waiting list that fills a cancellation automatically
- Email campaigns to your client list
- Reports on revenue, no-shows, top treatments
Running it
- Admin portal on desktop & mobile
- Enquiries inbox
- Media library & FAQ
- Everything from your phone, between clients
- Built for UK time. Your 2:30 is always 2:30, through every clock change.
Why not just use a booking tool?
Aesthetix charges one price, however well you do. No commission, ever.
Fresha, Booksy, Timely, Acuity
Give you a calendar and a booking page, but it lives on their platform, not yours.
Treatwell & Fresha commission
Treatwell charges around 42% in real money (35% plus VAT), even on cancellations since April 2025. Fresha charges 20% on new marketplace clients.
Phorest
Won’t tell you what it costs until you book a call. No published pricing anywhere.
Pabau
From £53/month, per user. A three-person clinic pays three times: about £159/month, before a single client books.
Published rates as of August 2026. Check current pricing with each provider.
Terms, in plain English
- £0 due at signature on either tier. Essential's £499 build is fully waived. On Complete, £399 is waived and £600 is spread across your first year.
- A 12-month term applies while the build is waived.
- Early termination terms apply: see your agreement for full details.
- Anything paid at signature is for work delivered and isn’t refunded.
- Card or bank transfer accepted.
- Your data is yours. Ask us for an export at any time.
Questions, answered.
Both tiers drop to £84.99/month. Nothing else changes.
Ready to join them?
Join the waitlist and be first to experience Aesthetix.